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TierCommerce

For Australian and New Zealand wholesalers who’ve outgrown B2B on Shopify

Shopify B2B alternatives

Shopify now offers core B2B features on every plan, and it’s a strong choice for retailers adding trade customers. Wholesalers usually look elsewhere when they need a catalogue for each customer, live prices from MYOB or Pronto Xi, or PunchOut and credit terms without a stack of apps. Here are seven alternatives, and what each one is best for.

We make TierCommerce, and we’ve listed it first. Every other platform’s facts come from its own website, app listings or published price lists, checked October 2026, and each one says what it’s best for.

Why wholesalers look beyond Shopify B2B

  • Customer catalogues need Plus

    Basic, Grow and Advanced allow up to three B2B catalogues. Catalogues assigned to individual companies, deposits and partial payments need Shopify Plus, from A$3,700 a month.

  • Australian ERPs connect through apps

    MYOB and Pronto Xi connect through third-party apps billed in US dollars. Pronto Xi Sync costs US$399 to US$1,999 a month plus US$999 installation, and Options ERP isn’t listed.

  • Wholesale features are add-ons

    PunchOut, credit limits and some buyer roles come from apps. Punchout Cloud, for example, costs US$399 a month for one connection.

How each one connects to your ERP

Where your prices and stock live decides most of the cost and effort. Native means the platform’s own team builds the integration; an app or connector usually comes from a third party and is billed separately.

Interactive

Which platforms connect to your ERP?

Pick your ERP to sort the platforms by how they connect to it.

Platform MYOB Business / AccountRight MYOB Acumatica MYOB Exo Xero Pronto Xi Options ERP NetSuite Business Central Cin7 Unleashed
Shopify App or connector App or connector App or connector App or connector App or connector Not listed App or connector App or connector App or connector App or connector
TierCommerce Native Native Not supported Native Native Native Native Native Native Native
BigCommerce B2B Edition App or connector App or connector App or connector App or connector App or connector Not listed App or connector App or connector App or connector Not listed
Commerce Vision Not listed Native Listed Not listed Native Not listed Native Native Not listed Not listed
Cloudfy Not listed Not listed Not listed Not listed Not listed Not listed Native Native Native Not listed
B2B Wave Not listed Not listed Not listed Native Check with vendor Check with vendor Check with vendor Check with vendor Check with vendor Check with vendor
Cin7 B2B portal Not supported Not supported Not supported Not supported Not supported Not supported Not supported Not supported Built in Not supported
Unleashed B2B Store Not supported Not supported Not supported Not supported Not supported Not supported Not supported Not supported Not supported Built in

From each vendor’s public integration pages and app marketplaces in October 2026. “Native” is built by the platform vendor, “Built in” means the store is part of that system, “Listed” means the vendor lists the integration without saying how it works, and “App or connector” is usually from a third party. “Not listed” means it’s missing from the vendor’s integrations page or app store, though custom work may be possible. We make TierCommerce. Check with each vendor before you decide.

The alternatives

  1. 1 B2B ecommerce platform

    TierCommerce

    Built for trade ordering, with native two-way integrations for MYOB, Pronto Xi, Options, Xero, NetSuite, Cin7 and Unleashed, and customer pricing, approvals, quotes and AI order entry built in. We make TierCommerce, so read the others too.

    Best for
    Wholesalers and distributors on MYOB, Xero, Pronto Xi, Options, NetSuite, Cin7 or Unleashed who want the ERP integration built in rather than bolted on.
    Pricing
    Essentials A$500 a month with 200 active trade accounts; Professional A$1,500 with 500. Enterprise is quoted. Ex GST.
    ERP connections

    Native: MYOB Business / AccountRight, MYOB Acumatica, Xero, Pronto Xi, Options ERP, NetSuite, Business Central, Cin7, Unleashed

    In Australia and NZ
    Brisbane team; customer data hosted in Sydney
    Watch out for
    MYOB Exo isn’t supported natively. Pronto Xi, Business Central and SAP Business One are on the Enterprise plan, which is quoted.
  2. 2 Ecommerce platform with B2B

    BigCommerce B2B Edition

    The closest like-for-like move if you want retail and B2B on one platform. B2B Edition adds company accounts, buyer roles with approvals, quotes, net terms and an invoice portal without separate apps.

    Best for
    Mid-size and larger businesses that want B2B and retail on one platform, with B2B features built in.
    Pricing
    Store plans US$29 to US$399 a month; B2B Edition comes with the Performance plan (from US$1,499 a month) by quote.
    ERP connections

    App or connector: MYOB Business / AccountRight, MYOB Acumatica, MYOB Exo, Xero, Pronto Xi, NetSuite, Business Central, Cin7

    Not listed: Options ERP, Unleashed

    In Australia and NZ
    Founded in Sydney, with a Sydney office
    Watch out for
    B2B Edition’s price isn’t published. MYOB and Pronto Xi connectors are custom-priced third-party apps, and there’s no Unleashed or Options app.

    TierCommerce vs BigCommerce B2B Edition, side by side

  3. 3 B2B ecommerce platform

    Commerce Vision

    A Brisbane supplier with a long Pronto track record and native integrations for Pronto, MYOB Advanced and NetSuite, sold as a quoted project.

    Best for
    Established wholesalers on Pronto Xi.
    Pricing
    Quote only.
    ERP connections

    Native: MYOB Acumatica, Pronto Xi, NetSuite, Business Central

    Listed: MYOB Exo

    Not listed: MYOB Business / AccountRight, Xero, Options ERP, Cin7, Unleashed

    In Australia and NZ
    Brisbane; part of Advantive (US) since 2025
    Watch out for
    Pricing isn’t published, and Xero and Options aren’t listed integrations.

    TierCommerce vs Commerce Vision, side by side

  4. 4 B2B ecommerce platform

    Cloudfy

    An ERP-first B2B portal with pre-built connectors for NetSuite, Business Central, SAP and Cin7, and a Melbourne office.

    Best for
    Mid-size distributors on NetSuite, Business Central, SAP Business One or Cin7.
    Pricing
    Core £1,000 and Pro £1,500 a month, plus a build fee from £25,000 or £30,000 (UK G-Cloud price list).
    ERP connections

    Native: NetSuite, Business Central, Cin7

    Not listed: MYOB Business / AccountRight, MYOB Acumatica, MYOB Exo, Xero, Pronto Xi, Options ERP, Unleashed

    In Australia and NZ
    Melbourne office
    Watch out for
    A build fee from £25,000 on top of the licence, and MYOB, Pronto Xi, Options and Xero aren’t on its integrations page.

    TierCommerce vs Cloudfy, side by side

  5. 5 Wholesale ordering portal

    B2B Wave

    A simpler, lower-cost ordering portal for small wholesalers on Xero.

    Best for
    Small wholesalers on Xero who want a simple ordering portal.
    Pricing
    Published on its website, with plans scaling on products, users and price lists and no transaction fee.
    ERP connections

    Native: Xero

    Not listed: MYOB Business / AccountRight, MYOB Acumatica, MYOB Exo

    In Australia and NZ
    No Australian office found; on the Xero app store
    Watch out for
    No MYOB integration found, and no Australian office.

    TierCommerce vs B2B Wave, side by side

  6. 6 Inventory system add-on

    Cin7 B2B portal

    Worth a look if you already run Cin7 for inventory and want its own portal add-on.

    Best for
    Businesses already running Cin7 inventory.
    Pricing
    Add-on to Cin7 Core (US$349 to US$1,199 a month); the portal’s own price isn’t published.
    ERP connections

    Built into: Cin7

    In Australia and NZ
    Founded in New Zealand
    Watch out for
    It needs Cin7 as your inventory system (Cin7 connects to Xero), and the portal add-on’s price isn’t published.

    TierCommerce vs Cin7 B2B portal, side by side

  7. 7 Inventory system add-on

    Unleashed B2B Store

    Worth a look if you already run Unleashed for inventory and want its own B2B Store add-on.

    Best for
    Businesses already running Unleashed inventory.
    Pricing
    Add-on from A$119 a month to Unleashed Core (A$449) or Pro (A$819).
    ERP connections

    Built into: Unleashed

    In Australia and NZ
    Auckland head office and a Melbourne office
    Watch out for
    It needs Unleashed as your inventory system (Unleashed connects to Xero), and it’s simpler than a full B2B platform.

    TierCommerce vs Unleashed B2B Store, side by side

When to stay with Shopify

Shopify is a good product. It may still be the right choice if:

  • You mainly sell direct to consumers and want wholesale in the same store.
  • Three B2B catalogues are enough for your price lists, so you don’t need Plus.
  • You want Shopify’s themes, apps and Shopify Flow more than live ERP pricing.

Questions to ask every vendor

  1. 1Which ERP or accounting system holds your prices and stock, and does the platform connect to it natively, through an app, or through a partner?
  2. 2How many customer price lists or contract prices do you have?
  3. 3Do any customers order through procurement systems that need PunchOut?
  4. 4Do trade customers need credit limits, payment terms and invoices they can pay online?
  5. 5What will you pay each month once apps and connectors are added, and in which currency?

Shopify B2B alternatives questions

What is the best Shopify B2B alternative in Australia?

It depends on your ERP. If your prices and stock live in MYOB, Pronto Xi, Options, Xero or NetSuite, a platform that integrates natively with it, such as TierCommerce or Commerce Vision, avoids paying for a connector app. If you want retail and B2B on one platform, BigCommerce B2B Edition is the closest alternative. We make TierCommerce, so weigh our view accordingly.

Does Shopify B2B work with MYOB?

Through third-party apps. The AccountRight connectors we found list stock, orders and retail prices, and the listings that sync customer pricing from MYOB are InSyncer’s US$345-a-month B2B tiers for MYOB Exo and Acumatica.

Do I need Shopify Plus for B2B?

Not for the basics. Since April 2026, Basic, Grow and Advanced include up to three B2B catalogues, net payment terms, quantity price breaks and quick order lists. Catalogues for individual companies, deposits and partial payments still need Plus.

Is there a cheaper alternative to Shopify Plus for B2B?

Yes. TierCommerce’s Essentials plan starts from A$500 a month and Professional from A$1,500, excluding GST, with customer pricing on every plan. B2B Wave publishes lower prices for small wholesalers on Xero.

Can I keep Shopify for retail and use another platform for trade?

Yes. Some wholesalers keep Shopify for consumers and run trade ordering on a B2B platform connected to the same ERP, so stock and orders stay in one place.

See TierCommerce running on your own products.

Bring a price list and a recent purchase order. We’ll show you both working in 30 minutes.